Purina® Dog Chow® Brand Dog Food is currently daring dog owners to try its better tasting than ever dog food formula risk-free. In return, consumers now have the chance to out-do them with a double dog dare of their own. As Dog Chow launches their campaign to let consumers "dare" Purina® Dog Chow® Brand Dog Food back, the brand has teamed up with Grammy-nominated sibling trio, The Band Perry, who, along with their dogs, are now the face of the campaign.

Read more

The winners of the mutneys Mutt of the Year competition has today been revealed as Ozzy, a beautiful working bearded collie. Out of all the entries Ozzy was judged to be the happiest and healthist and will win a handful of mutneys grooming goodies to help him stay that way. Owner Tracey Rice’s intial reaction – “Oh Wow!!! That just made my day to know my little superstar has been chosen! He's been warned to keep the diva-like behaviour to a minimum even though he's famous now!”

Read more

With the new year, comes new years resolutions and hopes of regaining fitness and loosing weight. That normally just applies to humans but FitPooch has launched to give dogs and their owners an outlet and platform to stick to that new years resolution. FitPooch is the UK's first fitness and weight loss retreat for dog owners and their dogs and aims to help drive down the statistic which says 50% of us are overweight and not far behind it's reported that 40% of dogs are obese.

Read more

Private Equity Firm Invests in Leading Marketer and Manufacturer of Fresh Pet Food – MidOcean Partners ("MidOcean"), a leading private equity firm, announced today that it has acquired a significant equity position in Freshpet, the leading manufacturer and marketer of fresh, refrigerated food for dogs and cats. 

Founded in 2006, Freshpet produces a line of natural and nutritious food and treats for dogs and cats under the Freshpet Select, Deli Fresh, and Vital brands that are sold in over 5,000 locations within mass market and supermarket chains as well as pet speciality stores across North America. Freshpet's strategic partner, Tyson Foods, Inc. (NYSE: TSN), continues as an investor in the business and important distribution partner.

Read more

Iams corporate owner Procter & Gamble have announced the landmark figure of 1.1m homeless pets found new homes. In one of the world's largest pet adoption campaigns, Iams Home 4 the Holidays (IH4TH) announced today that 1,125,667 animals were adopted between Oct. 1 and Jan. 4. Iams and longtime partner Helen Woodward Animal Center, along with more than 3,500 animal organizations from around the world once again joined forces to help reduce pet homelessness.

Read more

Natural Dog Food Recipes

Your dog’s behavior, health, happiness, well being and longetivity totally depend on what you feed your dog. Lately there has been an increase in interest in hypoallergenic dog food and natural dog food. Although there are a variety of dog foods available in the market, natural dog foods are considered to be the best for a dog’s health. Dogs require specific nutritional that are necessary to maintain the health of your dog.

The food that your dog eats should contain all the necessary nutrients as they play an important role in proper functioning of your dog’s body.

Natural dog food plays an important role in the overall development of your dog. These dog foods are highly nutritious and your dog will simply love it. Your dog will definitely stay healthy and fine if natural dog foods are given on a regular basis.

Natural dog food recipes are not difficult. In fact it is very easy to make natural dog food. Without any problem, you will be able to make these dog foods at home. All you require is access to some fresh natural ingredients. Natural dog food recipes also perform the preventing diseases. If you want to strengthen the immune system of your dog then natural dog food recipes are a must.

Your dog will no longer suffer from any kind of allergies or fleas. Natural dog food recipes are much better than processed pet food recipes. Some experts believe that processed food is responsible for causing illness. It may also lead to premature death of your dog. Lack of natural dog food may give rise to coat and skin problems and other serious health problems.

You can always take the help of internet if you want more knowledge about natural dog food recipes. There are a number of websites that provide natural dog food recipes.
Natural dog food recipes are a major source of energy and hence it is essential to feed your dog with these foods. Various natural dog food recipes are also published in the book. With the help of these books, you can make your own natural dog food diet at home. A recent survey has found that many are taking the help of books to prepare their own natural dog food.

Dogs not only survive but thrive on these natural dog food recipes. Here is one of the popular natural dog food recipe. This natural dog food recipe is safe and healthy for your dog

Akita Style Rice and Lamb: The ingredients of this dog food recipe are lamb, brown rice, broccoli, potatoes, carrots and kombi. The brown lamb is kept in a small fry pan. Cubed potatoes are added to the small fry pan. A small quantity of water is boiled in a crock pot and broccoli pieces are then added to the crock.

The ingredients in the fry pan are also then added in the crock. Mix these ingredients properly. Pepper is added for taste. So the next time you try to feed your dog with processed food, think twice as it may harm your dog.

More Resources:

Dog food reviews
Hypoallergenic dog food brands
Book on hypoallergenic dog food

Worcestershire based natural pet food business Fish4Dogs are pleased to announce 4 new appointments strengthening their sales and show team getting 2011 off to a great start!

Read more